How to strategise your brand and build something your customers will love
Today customers have more choice than ever when it comes to buying products and services. As a business, how can you stand out from the crowd? Brand is key to helping differentiate your business, but what is the strategic approach you should use to help ensure success?
Phil Ore, co-founder of Marketing Entourage, talks through the steps to build the foundations of a strong human-centred brand, providing examples and tips you can use as takeaways to help grow your own business.
ABOUT Phil... the Co-Founder of Marketing Entourage, a human-centred Marketing and Customer Experience (CX) company that helps purpose-driven businesses and organisations transform and grow. This includes working with Local Councils to develop and implement strategies related to startups, economic development and community engagement. Phil also co-founded Entrepreneurs&Co., a social enterprise that provides a collaborative community to enable entrepreneurs to achieve international success. In addition to this, Phil works as Pitch Mentor for Startup Victoria, Global Ambassador for Inspiring Rare Birds, Expert in Residence for StartWest and is a regular on the speaker circuit.
Meet the new Executive Team at the Spring PM Club
Meet newly appointed President, Wendi Dawson, and Executive Officer, Anita Bowtell, and join the new MBN Committee as we discuss our strategic direction for the year ahead. Bring your ideas and have your say. What would you like to learn, who would you like to hear from, what member benefits would you like access?
Network over canapes and refreshments Extensive grazing platter and first beverage included!
Date: Thursday 19 September 2019 | 5:30pm-7:30pm
Tickets: Members $35, Non-members $45
Registration: Bookings Closed
Venue: Victory Lounge, 416 Collins Street, Melbourne
Enquiries: Anita Bowtell